One of the most unforgettable ways to take delivery of your new BMW is at the Performance Center in beautiful South Carolina. When you purchase or lease a new BMW from your local authorized BMW or BMW SAV center, let your Client Advisor know that you‘re interested in picking it up at the BMW Performance Center. They will arrange all the details!

Your Ultimate Delivery Experience will immerse you in the BMW culture from the moment you arrive in Greenville, South Carolina. When you and a companion arrive at the airport, you will be picked up in a BMW and transported to a first-class hotel. You’ll enjoy a delicious dinner for two and an overnight stay that evening, as well as breakfast the next day. The hotel will transport you to the Performance Center to begin the Ultimate Delivery Experience.

During your day you will experience the BMW Manufacturing Tour where you will see first-hand the craftsmanship that makes BMWs world renowned for quality. While at the BMW Manufacturing facility, you will be able to visit the Zentrum and see the history of BMW from airplane engines to James Bond’s car to the Hydrogen car.

Your Ultimate Delivery Experience also includes time behind the wheel of a BMW similar to the one you purchased. You’ll experience the feel of your new BMW in a special new owner session with a professional instructor. Driving on one of the Performance Driving School courses, you will gain a better understanding and appreciation of the dynamic capabilities of your new BMW. The exercise will also help you develop and refine your ability to communicate between vehicle and road.

It wouldn’t be the Ultimate Delivery Experience if we didn’t teach you how every button and knob worked! You will spend 2 hours with a product specialist who will teach you everything there is to know about your new BMW. Whether it is iDrive, the radio functions or BMW Assist, the product specialist will make sure you are familiar and comfortable with the vehicle’s controls and functions.

Rather than heading straight home in your new BMW, we recommend that you explore some of the outstanding sightseeing and recreational opportunities available in South Carolina and the surrounding states.

Whether you plan a diversion or drive straight home, there is little doubt that you will have an exciting story to tell your friends and neighbors when you return home with your new BMW.

The address to the Performance Driving School is:
1155 Highway 101 South
Greer, SC 29651

Driving Directions:
The BMW Performance Driving School is located off of Interstate 85.

  • If you are traveling southbound, take Exit 60 and make a right at the traffic signal onto Highway 101.
  • You will continue straight through the next traffic signal. (Do not turn left into the BMW Manufacturing facility located at the traffic signal.)
  • You will see the BMW Performance Driving School approximately one mile down and on the right-hand side of the highway. Pull into the 2nd drive and continue into the parking lot. You can enter through the side entrance and check in with our security desk.
  • If you are traveling northbound on Interstate 85, take Exit 60 and make a left turn at the traffic signal onto Highway 101.
  • You will continue straight through two traffic signals. (Do not turn left into the BMW Manufacturing facility located at the second traffic signal.)
  • You will see the BMW Performance Driving School approximately one mile down and on the right-hand side of the highway. Pull into the 2nd drive and continue into the parking lot. You can enter through the side entrance and check in with our security desk.
  • Local Attractions:
    When you're not on the track or in the classroom of the Performance Driving School improving your driving skills, there's still much to see and do in the Greenville-Spartanburg area. From historic sites to shopping, dining, and natural attractions, you'll quickly discover the charm and beauty that have drawn many a BMW enthusiast to Spartanburg time and again.

    Praise for the 6 Series Program

    "We just returned to California from the 6 Series driving school. What a fantastic experience! We had no idea what to expect and found all aspects just wonderful. We were very impressed with all the driving instructors and of course getting to drive the 6 at speed was invigorating. Grove Park Inn was an added treat. We wish to thank BMW for this extraordinary experience and we can’t wait to come back. In fact we are ordering the M6 and will pick it up at the Performance Center and drive it back to California."
    KK and NK

    "We had such a wonderful experience that we will be BMW owners for life! We truly mean that. Your attention to detail and the first class hospitality will never be forgotten. We love all the owners and miss our 'BMW Camp' already."
    BM & DM

    Praise for the Two-Day Car Control School

    "I was the only woman in a class of 11 men and both Matt and Bill made me feel very comfortable and encouraged me to push myself beyond my 'comfort zone.' Bill was especially patient with me on the skid pad and I will now be more confident driving on slippery roads."
    HB & SG
    "Both experiences I have had at the BMW Performance Center have exceeded my expectations, and my friends will tell you that I set the bar high. The Performance Center is really on target with providing an experience that matches the BMW enthusiasts’ excitement and passion for the BMW brand."
    TS

    Driver’s Ed taught you the ABC’s. Now it’s time for Graduate School.

    The BMW Performance Driving School is where you take your driving skills to the Master’s level. Your campus: a $12.5 million, state-of-the-art Performance Center. With a skid pad. Slalom course. Water walls. Professional driving instructors. And, of course, a fleet of new BMWs. The BMW Performance Driving School is about control. It’s about pushing a BMW to its limits. And yours. It’s about discovering the joy of driving. So when you face the everyday hazards of the highways, you’re ready. You’ve already experienced and mastered these challenges in a controlled environment. And emerged a joyful, more confident driver.

    What is the BMW Performance Driving School?
    The $12.5 million, 64,000 square-foot BMW Performance Driving School is located in Spartanburg County near the Greenville-Spartanburg International Airport. It is a state-of-the-art conference center; customer delivery center; and service, paint and body facility. It also offers unparalleled Performance Driver training courses as well as an aggressive Other Roads driving course.

    What is the Performance Driving Course?
    The physical layout of the Performance Driving course has been designed to provide BMW with various course configurations to simulate real-world driving conditions:

  • The exterior radius is .9 mile in length.
  • The overall paved area is 1.7 miles, varying in width from 24 to 48 feet.
  • A 300-foot trowelled concrete skid pad demonstrates BMW systems.
  • Leading into the skid pad is a unique accident-avoidance area, comprised of five water walls activated by an instructor in the control tower.
  • The course is comprised of both decreasing and increasing radius turns, elevation changes and straight aways, allowing for multiple course configurations.

    Do I have to own a BMW?
    You do not have to own a BMW in order to participate in a Performance Driving School course. All the driving schools are conducted in various current model year BMWs.

    Who teaches the Performance Driving School courses?
    All of our instructors are BMW-certified Driving Instructors. They have been trained at the Professional level in Munich for driver training. They have varied backgrounds that include race car drivers from NASCAR, the Sports Car Club of America (SCCA), and the International Motor Sport Association (ISMA).

    How much seat time versus classroom time is allocated during the Performance Driving School course?
    Because the instructors communicate with school participants via two-way radios in the cars, there is more seat time in the vehicle and immediate feedback during exercises. The school is scheduled to include a 10–15 minute talk before each exercise; then there's plenty of time in the seat for actual practice.

    Is there a minimum age for driving or riding?
  • You must have a minimum of a driving permit from your state of residence in order to participate in the Teen School.
  • You must be at least 18 to participate in M School or Advanced M School.
  • All other schools require a valid driver’s license.

    What time should I schedule my departure?
    Schools typically end at 4:30 p.m. and the airport is one exit from the Performance Driving School.

    What if I need to rent a car while in the area?
    Greenville-Spartanburg Airport has all the national rental companies.

    What is the dress code?
    The dress code for the driving school is casual and comfortable. Foremost, please wear comfortable, completely enclosed shoes for the driving.

    Is it possible to bring a guest?
    The school is designed for registered participants only. Your guest may lounge at our outdoor patio or enjoy our M café. They will not be permitted on the course.

    Are there fax machines, copiers, and computer/modem lines available?
    The Performance Driving School has fax machines, copiers and limited telephones for your use. We are also a wireless facility for computer use.

    What time should I arrive?
    Typically, a Performance Driving School course begins at 8:00 a.m. Times may vary and you should refer to your confirmation letter for specific dates and times of your class.

    What hotels are in the area?
    There are many hotels in the Greenville-Spartanburg area. A few to consider are:
  • The Greenville Marriott - located off of Interstate 85, 3 exits from the Performance Center
  • The Spartanburg Marriott - located in the growing Spartanburg downtown area
  • The Westin Poinsett - located in the beautiful downtown Greenville area

    What if I plan to take the train or arrive by private plane?
    Plan to arrive at the Greenville, South Carolina train station.
    For private aircraft, Greenville-Spartanburg International Airport (GSP) is the primary airport and the FBO is Stevens Aviation.

    BMW Performance Center Delivery Program Frequently Asked Questions

    What is the BMW Performance Center Delivery program and why should a customer experience it?
    The BMW Performance Center Delivery program is an exciting and unique opportunity in which a customer and guest can fully experience the BMW culture. Included in the program is a complimentary one-night hotel stay (including meals), professional driving instruction in a BMW similar to the one ordered, a tour of both the BMW Zentrum museum and Manufacturing Plant (when available for public tours), and of course a personalized vehicle delivery presentation by a BMW Product Specialist. Customers can expect nothing but VIP treatment when they opt to take delivery at the BMW Performance Center.

    What is the cost for a customer to take delivery at the BMW Performance Center? What is the additional cost to the selling BMW center?
    While customers are responsible for the cost of their personal travel to and from South Carolina, BMW Performance Center Delivery is a no-cost option for both the customer and the center. Customers receive complimentary accommodations and meals for the day of their scheduled delivery (see below).

    Where in South Carolina is the BMW Performance Center located?
    The BMW Performance Center neighbors the BMW Manufacturing Plant located in Spartanburg, SC. Despite the close proximity of the two facilities the BMW Performance Center is operated by BMW of North America, LLC (BMWNA).

    Are customers limited to taking delivery of only the Z4 and X5 models made close by at the factory? Which models/vehicles can be delivered at the BMW Performance Center?
    The BMW Performance Center Delivery program is available for any new BMW model currently in production, including the Z4 and X5 models. Customers must order eligible vehicles from an authorized BMW retail center within the United States. Eligible vehicles do not include European Delivery, CPO, BMWs sold off the dealer lot, MINI, Rolls-Royce, and Motorrad.

    Who can take delivery at the BMW Performance Center?
    Customers who are U.S. residents (18 years of age or older with a valid U.S. driver’s license) registering the vehicle at a valid U.S. address can take delivery at the BMW Performance Center. Participants will be required to sign a waiver to participate as a driver or passenger in any BMW Performance Center (BMWNA) vehicle. Customers younger than 18 years of age must possess valid driver licenses/permits and must be accompanied by a parent or legal guardian (most likely the person whose name appears on the bill-of-sale/lease agreement/retail installment contract, etc.). Parents accompanying a minor will be required to sign a waiver on the child’s behalf. The waiver covers liability while the customer is involved in any tours, driving activities or other BMW Performance Center activities.

    Does the $695 Destination and Handling Fee still apply to vehicles delivered at the BMW Performance Center?
    Yes. This fee applies to all BMW models regardless of whether the vehicle is delivered at the selling BMW center or at the BMW Performance Center.

    Can the BMW Performance Center transport a vehicle to a customer’s home after delivery?
    The BMW Performance Center can only transport vehicles to the customer’s selling BMW center. The shipping cost will be at the customer or center’s expense. Upon the customer's or the BMW center's request, the BMW Performance Center can obtain quotes for the shipping charge.

    When should a customer plan to arrive in South Carolina for a BMW Performance Center Delivery?
    Based upon a confirmed delivery date, it is at the customer’s discretion to choose an arrival date and time. Typically, customers arrive the day prior to delivery in order to take advantage of the complimentary one-night stay. Customers can choose to arrive a few days before or stay a few nights after delivery, however, all additional expenses (not limited to lodging, meals, gasoline) on these days will be at the customer’s expense.

    At which hotel will customers receive their complimentary stay and which meals will be provided?
    BMW Performance Center Delivery customers will be provided accommodations at The Greenville Marriott located at 1 The Parkway East in Greenville, South Carolina 29615.
    On the night prior to the customer’s scheduled delivery date, the hotel restaurant will serve dinner up until 9:30 pm. For customers arriving after this time, prior arrangements can be made with the BMW Performance Center to have the hotel place a deli tray in the customer’s room. Please call (864) 968-3034 to make these arrangements. The following morning, the hotel restaurant serves breakfast starting at 6:30 am. Lunch on the day of delivery is provided at the BMW Performance Center.
    Please note: It is the policy of the Greenville Marriott not to allow pets. However, customer’s can pay for pet lodging available at several kennels in the area. The BMW Performance Center can provide a listing of kennels in the area.

    For customers taking advantage of the complimentary stay at the Greenville Marriott, how are the arrangements made?
    The BMW Performance Center will make arrangements for customers to stay at the Greenville Marriott. The complimentary stay is provided the evening before delivery (one night double-occupancy) at the Greenville Marriott. Reservations will be made through the Marriott sales office and are usually finalized approximately one week prior to delivery.
    For any concerns regarding accommodations, please call the BMW Performance Center at (864) 968-3034.

    For customers choosing to arrive in South Carolina by driving a one-way rental car, where can the vehicle be returned?
    There are many car rental companies located at the Greenville-Spartanburg International Airport (GSP) including Alamo, National, Avis, Budget, Hertz, and Thrifty.
    Please check with the applicable rental agency for confirmation of all drop-offs at GSP. Pick up at GSP is provided by the Greenville Marriott courtesy shuttle, (864) 297-0300, and is available from 5:00 am thru 12:00 midnight. For more car rental information at GSP, visit www.gspairport.com.

    If flying to South Carolina on a commercial aircraft, which airport should a customer utilize and which airline carriers are available there
    Customers flying into South Carolina should utilize the Greenville/Spartanburg International Airport (GSP). Visit www.gspairport.com for more details.
    Available airlines include American Eagle, Continental Airlines, Delta Air Lines, Comair, Northwest Airlines, Northwest Air Link, United Express Airlines, U.S. Airways, and U.S. Airways Express. All airlines are subject to change. Visit www.gspairport.com for more information.
    Pick up at GSP is provided by the Greenville Marriott courtesy shuttle, (864) 297-0300, and is available from 5:00 am thru 12:00 midnight.

    If flying to South Carolina on a private plane, which airport should a customer utilize?
    Customers choosing to fly a private plane into Greenville will be directed to land at Stevens Aviation, (864) 879-6155, located adjacent to the Greenville-Spartanburg Airport.
    Pick up at Stevens Aviation is provided by the Greenville Marriott courtesy shuttle, (864) 297-0300, and is available from 5:00 am thru 12:00 midnight.

    What if the customer chooses to arrive in South Carolina by train?
    The customer’s final destination should be the Greenville Train Station. Pick up will be provided by the Greenville Marriott courtesy shuttle, (864) 297-0300, and is available from 5:00 am thru 12:00 midnight. Pick up is not available for customers choosing to arrive at the Spartanburg Train Station.
    Visit http://marriott.com/property/propertypage/GSPAP for more information.

    What if a customer is looking to take delivery on a specific date?
    The BMW Performance Center makes all efforts to accommodate customer delivery requests for a specific date. When submitting a Performance Center Delivery Reservation form, the customer’s client advisor can indicate a desired timeframe.

    How does the BMW Performance Center determine and schedule customer delivery dates?
    Customer delivery dates are determined by the production week of the ordered vehicle and are scheduled on a first come first serve basis. If the timing of the ordered vehicle permits, the customer’s client advisor may contact the BMW Performance Center to discuss specific vehicle production weeks that can meet a customer’s requested timeframe. Please note there are some black-out dates throughout the year due to holidays, driving school programs and events that utilize the facility.

    On which days is the BMW Performance Center Delivery program offered?
    The BMW Performance Center Delivery program is available to customers Monday thru Friday. Please note there are some black-out dates throughout the year due to holidays, driving school programs and other events that utilize the facility. The BMW Performance Center may close on multiple dates to observe New Year’s Day, Martin Luther King, Jr. Day, Presidents’ Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, and Christmas.

    Can a customer participate in both the BMW European Delivery program and the BMW Performance Center Delivery program with the same ordered vehicle?
    Unfortunately, customers cannot take advantage of both exciting BMW delivery programs. For each purchased vehicle, customers have the option to choose between one program or the other.

    What time does the BMW Performance Center Delivery program start and what time does it end?
    Customers and their guests should plan to arrive and meet in the front lobby of the BMW Performance Center no later than 8:00 am. For customers staying at the Greenville Marriott the prior evening, the hotel courtesy shuttle will leave for the BMW Performance Center promptly at 7:45 am.
    Customers and their guests can expect to rotate as pairs randomly through the 3 different two-hour modules of driving instruction, plant and museum tour, and vehicle presentations. Typically, the BMW Performance Center Delivery program ends around 3:30 pm.

    What types of exercises will customers experience during the BMW Performance Center Delivery driving module and whose cars are used?
    After a brief classroom session with a BMW Driving Instructor, customers will gain access behind the wheel of one of the BMW Performance Center Fleet vehicles that most closely matches the model ordered. Customers will experience exercises in handling, braking and traction control.
    Customers taking delivery of an X3 or X5 will also have the opportunity to explore the vehicle’s capabilities on the BMW Performance Center’s "Other Roads" course.

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